objective
Create a hypothetical Japanese Ramen Bowl restaurant experience that has both value and personality.
tools
Illustrator, Photoshop, Figma, Slack, InDesign
values
Fresh, Bright, Playful, Sophisticated
deliverables
Promotional materials, Social media templates, In store displays, Packaging
understanding the user
The jester is someone who wants to live in the moment with full enjoyment. They are often comedic, playful, optimistic, and over the top.
concept development
developing a brand